INDUSTRY:

FinTech/ Cryptocurrency

YEAR:

2023

ROLE:

UI/ UX Designer

PixelGames

PixelGames

Project Overview.

Pixel Games is a web-based gaming platform I designed to showcase online games and build brand credibility. My goal was to create a bold, modern look that would resonate with a younger gaming audience while keeping the experience smooth and intuitive.

Pixel Games is a web-based gaming platform I designed to showcase online games and build brand credibility. My goal was to create a bold, modern look that would resonate with a younger gaming audience while keeping the experience smooth and intuitive.

Pixel Games is a web-based gaming platform I designed to showcase online games and build brand credibility. My goal was to create a bold, modern look that would resonate with a younger gaming audience while keeping the experience smooth and intuitive.

Challenge.

The biggest issue we faced was performance—heavy video loops were slowing down load times, especially on mid-range mobile devices.

The biggest issue we faced was performance—heavy video loops were slowing down load times, especially on mid-range mobile devices.

The biggest issue we faced was performance—heavy video loops were slowing down load times, especially on mid-range mobile devices.

Solutions.

I sat down with the developers to understand the exact performance limits we were working with. Together, we tested several alternatives to find the sweet spot between technical constraints and keeping the experience exciting.

I sat down with the developers to understand the exact performance limits we were working with. Together, we tested several alternatives to find the sweet spot between technical constraints and keeping the experience exciting.

I sat down with the developers to understand the exact performance limits we were working with. Together, we tested several alternatives to find the sweet spot between technical constraints and keeping the experience exciting.

Design Process

Design Process

Design Process

Wireframe

Wireframe

Wireframe

Userflow

Userflow

Userflow

Design System

Design System

Design System

Conclusion.

The final design loaded significantly faster across all devices and improved our page-speed metrics. What made me most proud was that users still described the lobby as "dynamic and fun" in post-launch feedback—we managed to protect both performance and the experience I originally envisioned.

The final design loaded significantly faster across all devices and improved our page-speed metrics. What made me most proud was that users still described the lobby as "dynamic and fun" in post-launch feedback—we managed to protect both performance and the experience I originally envisioned.

The final design loaded significantly faster across all devices and improved our page-speed metrics. What made me most proud was that users still described the lobby as "dynamic and fun" in post-launch feedback—we managed to protect both performance and the experience I originally envisioned.

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